Tag Archives: EOS M10

Canon launched special edition Canon EOS M10 Box Set

Do you remember the cute Canon Rilakkuma Bear that was making waves last year along with the Canon EOS M10 kit set?

That was their first season of the #ToyTravel (Nui-Dori) campaign in 2016 and it was a resounding success. I had the Canon EOS M10 at that time for a review, and the cute Rilakkuma Bear followed me along for some interesting and fun photography exploration with the Canon EOS M10.

This year 2017, a new season of #ToyTravel has started and a new toy is taking over to accompany your Canon EOS M10 camera setup! Please welcome Pikachu from Pokemon, your new travel adventure buddy, the perfect travel adventure buddy along with your Canon EOS M10!

Season 2 Pikachu and Season 1 Rilakkuma Bear

Check out the photographs that I took with the Canon EOS M10 and spot the Rilakkuma Bear (from season 1)!

The Pikachu is taking over #ToyTravel Season 2 and Rilakkuma Bear waves goodbye from the side!

Pikachu is getting excited for #ToyTravel Season 2 and decided to get itself into action first, with the Canon EOS 5D Mark IV review camera.

Oh yes, there is also a “The Perfect Travel Adventure Buddy Photo Challenge”!

Let me share more information and details on the special edition Canon EOS M10 box set in the paragraphs below –

Following the resounding success of the #ToyTravel (Nui-Dori) campaign last year, Canon is bringing on Season 2 by partnering with Pokémon as “The Perfect Adventure Buddy”.

Through the launch of a special edition EOS M10 box set, bundled with a 20cm Pikachu Shoulder Plush, this initiative aims to spur users to incorporate #ToyTravel creatively in their photography.

#ToyTravel essentially is the art of photography where toys imitate life. Spontaneous and fun, it can be anything from a selfie of you and a figurine chilling by the pool on a lazy afternoon, to a jump shot with your favourite plush toy on top of the mountain you just conquered. The possibilities are endless and one is only limited by his or her imagination and creativity.

“Beyond professional photography, we believe that photography should be accessible to all, with a fun and engaging side to it. Toy photography has proven to be an interesting genre which resonated well with our target audience, through the success of #ToyTravel Season 1. For a broader reach to people from all walks of life, we have chosen to partner Pokémon for #ToyTravel Season 2, as the characters are well-loved by both the young and young-at-heart. Through the launch of the special edition EOS M10 Pikachu box set, we hope to inspire users to explore creative options when it comes to photography and share these spontaneous moments on social media”, said Edwin Teoh, Head of Marketing, Singapore Operations, Canon Singapore.

Canon EOS M10 – The Perfect Adventure Buddy Photo Challenge

Explore different parts of your city with your Pokémon and take them on a unique adventures. If you are game for an adrenaline rush, consider bringing Squirtle surfing or going skating with Jigglypuff! If you prefer a quiet afternoon, you could even bring Snorlax to your favourite café for a shot of expresso.

From May to July 2017, Canon is launching a monthly photo challenge. The challenge is open to the public to top the leadership board. With a different theme announced each month, participants are required to incorporate the themes into their photos and the winner of each theme stands to win an EOS M10 kit (EF-M15-45mm) along with a Pikachu Shoulder Plush or Limited Edition Pokémon Key Chains.

At the end of each month, the top three best photos on the leader board will stand a chance to be the grand winner for the month. One grand prize winner will be selected out of the three by a professional photographer. The remaining two consolation prize winners will win limited edition Pokémon key chains.

For more details, please visit https://snapshot.canon-asia.com/Pokemon

Pricing and Availability

The special edition EOS M10 box set, bundled with a Pikachu Shoulder Plush will be available in May at all Canon authorised dealers at the following recommended retail prices.

Product Recommended retail price
EOS M10 kit (EF M15-45 IS STM) – available in Black or White $649
EOS M10 kit II (EF M15-45 IS STM & EF M22 STM) – available in White $799
EOS M10 kit III (EF M15-45 IS STM & EF M55-200 IS STM) – available in White

$999

* Information and details courtesy of Canon Singapore and Ogilvy Public Relations. Thank you Canon Singapore and Ogilvy Public Relations for this cute Pikachu Shoulder Plush! *

Canon Announced EOS M10

Canon recently announced the Canon EOS M10 to their line up of digital cameras. I had some prior experiences with the Canon EOS M family of cameras and recently completed the Canon EOS M3 review here. With the announcement of the Canon EOS M10, I am reading with interest and might review the Canon EOS M10 down the road when the opportunity arises.

Look no further, allow me to share with you more information on the Canon EOS M10 from the press release information below ~

Canon launched the EOS M10, the newest addition to the EOS M range of mirrorless interchangeable-lens cameras. Pairing superior image quality associated with an EOS DSLR with the convenience of a point-and-shoot compact, the chic and light weight design (approximately 301 grams) makes it the perfect companion for urbanites.

The EOS M10 is paired with the new compact EF-M15-45 mm f/3.5-6.3 IS STM lens that ensures high image quality in every shot. Equipped with a tilt-type LCD touchscreen that extends to 180 degrees, the EOS M10 has an intuitive user interface that also enables selfies from varied angles. Photographers also benefit from an enhanced user experience with its Creative Assist editing capabilities and connectivity features.

EOS M10_Black_09

“The fashion-forward user dedicated to posting everyday moments on his or her social media accounts will find the EOS M10 a sleek and handy companion,” said Edwin Teoh, Assistant Director, Consumer Business Marketing, Canon Singapore. “The camera has high usability, delivering superior DSLR quality photos and videos for easy sharing on various social media platforms. With a range of interchangeable lenses to choose from, the chic EOS M10 opens up endless creative possibilities.’’

Smart design for fun and seamless self-portraits

The intuitive and user-friendly 3.0’’ touchscreen LCD enables quick and direct access to functions, allowing users to change camera settings such as shutter speed and aperture at the tap of the screen. The EOS M10 introduces features that enhance image quality for taking creative and convenient self-portraits. When the LCD screen is angled to 180 degrees, a shortcut option to activate the self-portrait mode enables adjustments to parameters for taking the best selfies – brightness, smooth skin effect, background defocus, flash and self-timer.

EOS M10_Black_25

Users can have fun with the EOS M10’s Creative Assist feature, consisting of six sliders such as Blur /Sharpen (Aperture), Darker/Brighter (Exposure), Cool/Warm (White Balance) that enables even the new photographer creative control of their pictures and the fun of experimenting. Users can easily make adjustments and see the effect of these settings on the images, providing amateur photographers with a keener appreciation for photography.

Cutting-edge technology in stylish form

Modern technology has made waves with the advent of mobile devices that we carry around for daily organization. The EOS M10 complements this lifestyle with Canon’s imaging technology to deliver superior quality images, which may be challenging to achieve with non-dedicated imaging devices.

Powered by the advanced Canon DIGIC 6, the processor handles images quietly at swift speed and ensures high speed processing with low power consumption. Paired with the 18.0 megapixel CMOS sensor, high-resolution and clarity in images will stand out. Even in dim lighting, the high ISO speed performance from 100 – 12800 on the EOS M10 will capture rich colours and details.

The enhanced Hybrid CMOS AF II system uses a combination of phase-difference detection AF and traditional Contrast AF for focusing and tracking subjects with precision.

The EOS M10 uses an APS-C sized sensor, commonly used in the EOS DSLR range of cameras. The larger sensor size powerfully captures more light during exposure, ensuring higher image quality typically associated with DSLR cameras.

Connectivity without boundaries

Wi-Fi connectivity on the EOS M10 serves as the conduit for fast sharing to social media platforms via online cloud storage, Canon iMAGE GATEWAY (CiG) after a one-time registration on CiG.

With NFC and Wi-Fi connectivity, remote operation of the camera via a smart device offers users convenience and versatility. Once connected via the Camera Connect app, the EOS M10’s live view from the LCD screen is beamed to the smart device’s screen in real-time. A variety of shooting modes, different aspect ratios, focus selection, self-timer and more can be adjusted – all from the smart phone while shooting superior quality images from the EOS M10. The remote shooting feature is ideal for taking group portraits or shooting at unusual angles, allowing easy control of the self-timer and shutter release.

Different styles for different personalities

The EOS M10 is offered in two versatile colours of black and white. Users can have fun expressing themselves through customisation of their camera with a selection of compatible jackets available in a range of striking colours such as a classic Navy, a sweet hue of Pink, and whimsical Aqua. At launch, the EOS M10 will be bundled with a complimentary and limited edition jacket in Border, which puts a mod spin on the timeless and classic colours of black and white in a chic striped design. 

EOS M10_White_09

black aqua

white pink

New EF-M15-45mm f/3.5-6.3 IS STM lens

The new EOS M10 features three lens kits, which offers consumers more options and access into the world of EOS interchangeable lenses. All three kits feature the new EF-M15-45mm f/3.5-6.3 IS STM lens.

With a lens retraction mechanism, the EF-M15-45mm f/3.5-6.3 IS STM lens is the lightest, most portable, and compact standard EF-M zoom lens at just about 130 grams. With a focal length equivalent to 24mm – 72mm on a full frame, it produces high quality images favourable for travel, landscape, and even everyday moments. The Stepping Motor (STM) technology ensures silent and smooth AF especially during movie recording.

A Sleeker EF-M55-200mm f/4.5-6.3 IS STM lens in Silver

The second bundle includes the reintroduction of the EF-M55-200mm f/4.5-6.3 IS STM lens for telephoto coverage, which will feature a sleek silver finish.

The third bundle features the two aforementioned lenses and the ultra compact moderate wide-angle EF-M22mm f/2 STM pancake lens for landscape and street photography.

Pricing and Availability

Pricing and availability of the EOS M10 will be announced at a later date.

Product Specifications

EOS M10

Image sensor:                         18.0 mega-pixel APS-C CMOS sensor

Imaging processor:                 DIGIC 6

ISO speed:                              100-12,800 (expandable to 25,600)

Continuous shooting speed:   4.6 fps

Maximum video quality:           1920 x 1080 (Full HD)

AF:                                          Hybrid CMOS AF II

LCD:                                        180 / 45 degrees tilt type touch screen, approx. 1.04 million dots

Connectivity:                           Wi-Fi, NFC-enabled

Dimensions:                             108 mm in length, 66.6 mm in breadth and 35.0 mm in depth

Weight:                                    Approx. 301 g (CIPA standard)

EF-M15-45mm f/3.5-6.3 IS STM lens

Focal length:                                     15-45mm
Maximum aperture:                        f/3.5-6.3
Minimum focusing distance:        0.25m
Maximum magnification:   0.25x
Lens Construction:                         10 elements in 9 groups
Filter Size Dimension:        49mm

Aperture blades:                 7
Dimensions:                                     44.5mm in length, 60.9mm in width
Weight:                                  Approx. 130g

* Information and Pictures Courtesy of Canon Singapore and Ogilvy Public Relations *