Tag Archives: Canon EF Lenses

Canon announced EF70-300mm f/4-5.6 IS II USM lens

Canon recently announced a new lens to their line up, the versatile EF 70-300mm f/4-5.6 IS II USM lens. This lens is useful for some photographers from mid to telephoto zoom, ideal for traveling and events shoot.

Let me share with you more information and details from the press release information below –

Canon announced the EF70-300mm f/4-5.6 IS II USM, an upgrade to the popular EF70-300 mm f/4-5.6 IS II USM, which now incorporates the Nano USM technology for a swift and silent AF. The EF70-300mm f/4-5.6 IS II USM is able to easily adapt to a range of challenging environments with the reduced minimal focal distance of 1.2m.

ef70-300mm-f4-5-6-is-ii-usm-image-1

“Designed with sophisticated new features and coupled with the superb qualities of its popular predecessor, the new entry-level EF70-300mm f/4-5.6 IS II USM is testament to Canon’s dedication to making innovative imaging technology accessible for all photographers,” said Edwin Teoh, Head of Marketing, Singapore Operations, Canon Singapore. “The lens display information offers the photographer vital information at an easy glance and with the newly developed Nano USM technology incorporated, photographers can achieve precision focus even at high speed.”

Cutting-edge technologies

The EF70-300mm f/4-5.6 IS II USM have two key features which brings about significant improvement to its performance – the Nano USM technology and the Lens Information Display. The Nano USM is a superior lens motor system that combines the best of ring USM and STM features into a motor that is fast, quiet and smooth. With Nano USM, users will enjoy high -speed, high precision autofocusing when capturing stills, and video capture will be smoother with minimal noise.

ef70-300mm-f4-5-6-is-ii-usm-image-2

The Lens Information Display is a handy feature which presents a variety of useful information to the users. A mode switch button toggles between displaying the distance to a target and the lens’ current focal length. In addition, it can also display the amount of vertical and horizontal vibrations as an indication for users to reduce them accordingly. With relevant information like this which can be easily viewed on the display, users will be better-informed to take better quality images.

Superior performance and image quality

The versatility of the EF70-300mm f/4-5.6 IS II USM has been significantly enhanced with the minimum focusing distance reduced from 1.5m to 1.2m. As a result, users are now able to get closer to their subjects for more close-up shots. The clarity of long distance shots has also improved, due to the better IS performance. With an IS performance equivalent to approximately 4 shuttle speed stops, up from the previous 2.5 stops, the EF70-300mm f/4-5.6 IS II USM is able to ensure sharpness of images when shooting at a longer focal length.

ef70-300mm-f4-5-6-is-ii-usm-image-3

The inclusion of an Ultra-low Dispersion (UD) lens corrects chromatic aberration and minimises colour blurring, such that high resolution and contrast can be achieved. When shooting in bright environments, ghosting and flare will also be reduced due to Super Spectrum Coating on the EF70-300mm f/4-5.6 IS II USM. In addition, users can achieve beautiful background bokeh effects with the EF70-300mm f/4-5.6 IS II USM as it is equipped with a 9-blade aperture.

Pricing and Availability

Pricing and availability of the EF70-300mm f/4-5.6 IS II USM will be advised at a later date. 

Product specifications

EF70-300mm f/4-5.6 IS II USM

Focal length: 70-300mm

Maximum aperture: f/4.0 – 5.6

Minimum focusing distance: 1.2m

Maximum magnification: 0.25x

Filter size: 67mm

Aperture blades: 9

Length: 145.5mm

Weight: Approx. 710g

* Information and pictures courtesy of Canon Singapore and Ogilvy Public Relations *

Canon celebrates 120 million interchangeable EF Lenses

Canon celebrates another key milestone in their photography, with the production of the company’s 120 million EF interchangeable lens for EOS cameras. Over the past few years, using Canon photography equipment and covering Canon photography topics, I had shared about their EF lenses growth from 80 million, 90 million, 100 million, 110 million and now 120 million EF interchangeable lens production!

My personal Canon EF lenses and EOS cameras had went through some changes recently, with some additions to my Canon EF Lenses line up while there were transactions (in and out) to my EOS cameras line up. I might share about my new line up of Canon EOS camera and EF lenses line up in the near future when things are a bit more settled down.

Do check out this interesting and useful Canon website to learn and know more about Canon EF Lenses – “The Eyes of EOS” Canon EF lens portal site at  www.canon.com/the-eyes-of-eos/

As I look forward ahead to more photographer explorer story telling with my Canon EOS cameras and EF Lenses, let me share with you more about Canon’s 120 million EF interchangeable lens for the EOS cameras from the press release information below –

Press Release 14th September 2016

Canon today announced the achievement of a new lens-manufacturing milestone with the production on August 26, 2016, of the Company’s 120-millionth EF-series interchangeable lens for EOS cameras—an EF100-400mm f/4.5-5.6L IS II USM telephoto zoom lens.

Production of interchangeable EF lenses for Canon EOS-series AF (Autofocus) single-lens reflex film cameras began in 1987 at the Company’s Utsunomiya Plant. Over the years, EF lenses have gained support from a wide range of users and production has since expanded to a total of four manufacturing bases, including Canon Inc., Taiwan; Canon Opto (Malaysia) Sdn. Bhd.; and Oita Canon Inc. in southern Japan.

80million_format

Source: Canon USA

EF lens production passed the 10-million-unit mark in 1995 and crossed the 50-million-unit threshold in 2009. In April 2014, the Company celebrated its first-in-the-world achievement of having manufactured 100 million EF lenses, and now, setting a new world record for the most interchangeable lenses produced, Canon manufactured its 120-millionth EF lens in August 2016. What’s more, Canon’s interchangeable-lens digital cameras (digital SLR and compact-system cameras), which utilize EF lenses, have maintained the No. 1 share of the global market for 13 consecutive years since 2003.1

Canon’s proprietary EF lenses, launched in March 1987 along with the EOS SLR camera system, have continued to evolve since their introduction, leading the industry through the incorporation of a wide range of innovative technologies, including such world’s firsts as the Ultrasonic Motor (USM), Image Stabilizer (IS) technology, a multilayered diffractive optical (DO) element, and Subwavelength Structure Coating (SWC) anti-reflection technology. The Company’s extensive EF lens-series lineup currently comprises a total of 97 models,2 including EF Cinema Lenses for digital cinematography.3

Canon will continue refining its imaging technologies centered on its EF lens lineup, striving to cater to the varying needs of photographers—from first-time users to advanced amateurs and professionals—while contributing to expanding the photographic and video imaging culture.

1 As of March 29, 2016, based on a Canon survey.

2 Including two EF lens extenders and three models available outside of Japan. As of September 7, 2016.

3 For more information visit “The Eyes of EOS” Canon EF lens portal site at  www.canon.com/the-eyes-of-eos/

Canon EF lenses equipped with world’s-first technologies

Model name Main features and technologies Launch date
EF300mm f/2.8L USM1 World’s first2 use of a lens-based Ultrasonic Motor (USM) Nov. 1987
USM technology delivers fast autofocusing thanks to its high torque and responsiveness. By converting ultrasonic vibrations into rotational energy, the technology makes possible quiet, smooth AF drive performance.
EF75-300mm f/4-5.6 IS USM3 World’s first2 use of Image Stabilizer (IS) technology Sep. 1995
Users can see the results of IS technology through the viewfinder. Delivering high precision and stability for exceptional image stabilization results, this technology expands the possibilities for handheld photography.
EF400mm f/4 DO IS USM4 World’s first2 use of a diffractive optical (DO) lens element Dec. 2001
Diffraction is an optical phenomenon in which light waves bend as they pass around the edges of an object. DO lens elements use this phenomenon to correct for a variety of aberrations by controlling the path that light travels.
EF24mm f/1.4L II USM World’s first5 use of Subwavelength Structure Coating (SWC) Dec. 2008
SWC technology minimizes reflections by aligning countless wedge-shaped structures more minute than the wavelength of visible light on the surface of a camera lens.
EF100mm f/2.8L Macro IS USM World’s first2 use of Hybrid IS, which compensates for both angle camera shake and shift camera shake Oct. 2009
Employing a newly developed algorithm, Hybrid IS optimally adjusts for camera shake based on information gathered by two sensors located in the lens. By precisely driving the optical correction system, the technology simultaneously corrects for angle and shift camera shake.
EF8-15mm f/4L Fisheye USM World’s first2 fisheye lens to deliver both 180-degree diagonal angle of view and 180-degree circular fisheye Jul. 2011
The EF8-15mm f/4L Fisheye USM enables the capture of images with dramatic deformations, exaggerated perspectives and extreme depths of field, making possible images that are significantly distorted, similar to what a fish might see were it to look skyward from under the water surface.

 

EF200-400mm f/4L IS USM Extender 1.4x World’s first2 super-telephoto zoom lens to employ an internal extender May 2013
Featuring a built-in 1.4x extender, the EF200-400mm f/4L IS USM Extender 1.4x’s zoom range can be expanded with a simple one-touch operation even in locations where users are unable to switch lenses.
EF11-24mm f/4L USM World’s first2 lens offering ultra-wide-angle 11 mm minimum focal length Feb. 2015
In addition to achieving the world’s widest angle of view starting at a minimum focal length of 11 mm, the EF11-24mm f/4L USM effectively corrects for aberrations commonly associated with ultra-wide-angle lenses, delivering superior image-quality performance.
  1. As of September 7, 2016, production for this lens has already been discontinued. Successor: EF300mm f/2.8L IS II USM (launched in August 2011).
  2. Among interchangeable SLR camera lenses.
  3. As of September 7, 2016, production for this lens has already been discontinued. Successor: EF70-300mm f/4-5.6 IS USM (launched in September 2005).
  4. As of September 7, 2016, production for this lens has already been discontinued. Successor: EF400 f/4 DO IS II USM (launched in November 2014).
  5. Among photography lenses.

 

Canon announced EF 16-35mm f/2.8 L III USM

Canon recently announced a new wide angle zoom L lens to their family of wide angle zoom lenses, the EF 16-35mm f/2.8 L III USM lens. I personally own a Canon wide angle zoom L lens, the EF 17-40mm f/4 L USM and it’s really good. The Canon wide angle zoom L lens are really superb in optics and quality.

The new Canon lens, the EF 16-35mm f/2.8 L III USM lens would definitely interest photographers, that wish to own a  great quality wide angle zoom lens or looking to upgrade their lenses.

Let me share with you more information and details of the Canon EF 16-35mm f/2.8 L III USM lens from the press release information below –

Canon announced the launch of EF16-35mm f/2.8L III USM, an upgrade from the esteemed EF 16-35mm f/2.8L II USM which was vastly popular and highly regarded among professional photographers and photography enthusiasts. Imbued with advanced lenses, imaging technology and superior build quality, the EF16-35mm f/2.8L III USM is able to attain outstanding image quality and ensure durability for high levels of performance even in challenging environments.

EF16-35mm f2.8L III USM - 1

“Besides meeting the needs of photographers through our enhanced imaging tools, the EF16-35mm f/2.8L III USM underscores Canon’s commitment to deliver quality lenses to strategically complement the advancements and specifications of Canon’s latest cameras,” said Edwin Teoh, Head of Marketing, Singapore Operations, Canon Singapore. “The EF16-35mm f/2.8L III USM offers high resolving power to meet the demands of our ultra-high resolution DSLRs such as the EOS 5D Mark IV and EOS 5DS/5DS R, and with its large f/2.8 aperture, perform effortlessly even in low-light conditions.

Improved image quality and fully compatible with Canon EOS range

The EF16-35mm f/2.8L III USM combines two large-diameter double-surface aspheric Glass Mold (GMo) lenses, one-ground aspheric lens, and two Ultra Low Dispersion (UD) lenses to deliver outstanding image quality from the centre to the edge of the frame. Distortion and chromatic aberration – common in wide-angle lenses – is also greatly reduced, enabling users to utilise the versatile EF16-35mm f/2.8L III USM to shoot a wide range of subject matters including architecture, astrophotography, and wedding photography.

With its SubWavelength Structure Coating (SWC) and Air Sphere Coating (ASC), flaring and ghosting effects that commonly occurs around the periphery of ultra wide-angle lens will be substantially suppressed, allowing users to obtain maximum image quality. The nine-blade circular aperture also enables the lens to easily achieve an even and attractive background bokeh effect.

EF16-35mm f2.8L III USM - 3

A hardy lens built to last for tough environments

Constructed with the high standards of an L-series lens, the EF16-35mm f/2.8L III USM is equipped with an enhanced mechanical structure for better vibrational and shock resistance quality. Built to help photographers withstand challenging conditions, dust-proof and drip-proof structuring has been applied to the key areas of the lens, such as the mount, the switch panel, zoom ring and focus ring. With these in place, the sensitive internal components are protected from the harsh external elements.

In addition, a special fluorine coating is applied to the foremost and rearmost lens surfaces, to prevent oil and moisture from adhering to the lenses, and can be simply wiped off with a dry cloth without requiring a solvent.

Pricing and Availability

Pricing and availability of the EF16-35mm f/2.8L III USM will be advised at a later date.

Product specifications

EF16-35mm f/2.8L III USM

Focal length: 16-35mm

Maximum aperture: f/2.8

Minimum focusing distance: 0.28m

Maximum magnification: 0.25x

Lens construction: 16 elements in 11 groups

Filter size: 82mm

Aperture blades: 9

Length: 127.5mm

Weight: Approx. 790g

* Information and pictures courtesy of Canon Singapore and Ogilvy Public Relations *

Canon’s 110th Million EF Lens

Canon’s 110th Million EF Lens, a remarkable achievement and milestone in their timeline. I owned a number of  Canon EF Lenses and my favourite “workhorse” lenses are the EF 17-40mm f4 L USM and EF 70-200mm f4 L USM lens! In the list of revolutionary Canon EF Lenses over the years, I am happy to say that I own the EF 300mm f2.8 L USM (bought second hand) and I really love the EF 300mm f2.8 L USM lens for sports and wildlife! I am also keen to own the EF 200-400mm f4 L IS USM with Extender 1.4x and the EF 11-24mm f4 L USM lens (if my budget allows!)

Let me share with you more details and history of the Canon’s milestone achievement on their 110th Million EF Lenses and the history behind them from the press release –

Canon recently announced the achievement of a new lens-manufacturing milestone with the production on June 22, 2015, of the Company’s 110-millionth EF-series interchangeable lens for EOS cameras—an EF11-24mm f/4L USM ultra-wide-angle interchangeable zoom lens.

110mil_main01

Photo Source: Canon USA

Production of interchangeable EF lenses for Canon EOS-series AF (autofocus) single-lens reflex film cameras began in 1987 at the Company’s Utsunomiya Plant. Over the years, EF lenses have gained support from a wide range of users and production has since expanded to a total of four manufacturing bases, including Canon Inc., Taiwan; Canon Opto (Malaysia) Sdn. Bhd.; and Oita Canon Inc. in southern Japan.

EF lens production surpassed the 10-million-unit mark in 1995 and crossed the 50-million-unit threshold in 2009. In April 2014, the Company celebrated its first-in-the-world achievement of having manufactured 100 million EF lenses, and now, setting a new world record for the most interchangeable lenses produced, Canon manufactured its 110-millionth EF lens in June 2015.

Canon’s proprietary EF lenses, launched in March 1987 along with the EOS SLR camera system, have continued to evolve since their introduction, leading the industry through the incorporation of a wide range of innovative technologies, including such world’s firsts as the Ultrasonic Motor (USM), Image Stabilizer (IS) technology, a multi-layered diffractive optical (DO) element, and Subwavelength Structure Coating (SWC) anti-reflection technology.

The 110-millionth EF lens, an EF11-24mm f/4L USM (launched in February 2015), boasts a minimum focal length of 11 mm to achieve the world’s widest angle of view a. Furthermore, winner of the prestigious Camera Grand Prix Japan 2015 Lens of the Year award b, the model was recognized for its generous use of Canon proprietary optical technologies, making possible superior image quality while effectively correcting for aberrations that commonly occur when shooting at the ultra-wide-angle end.

The Company’s extensive EF lens-series lineup currently comprises a total of 97 models c, including EF Cinema Lenses for digital cinematography. Canon will continue refining its imaging technologies centered on its EF lens lineup, striving to cater to the varying needs of photographers—from first-time users to advanced amateurs and professionals—while contributing to expanding the photographic and video imaging culture.

  1. Among lenses for interchangeable-lens cameras (SLR and compact system cameras). As of July 5, 2015, based on a Canon survey. Excludes fisheye lenses.
  2. The Camera Grand Prix (GP) Japan awards, considered one of the most sought-after camera and lens product awards in Japan, are organized by the Camera Journal Press Club, comprising journalists from major photography and camera magazines in Japan.
  3. Including two EF lens extenders and three models available outside of Japan. As of July 8, 2015.

Revolutionary Canon EF lenses over the years: main features and technologies

Model name Main features and technologies Launch date
EF300mm f/2.8L USM1 World’s first2 use of a lens-based Ultrasonic Motor (USM) Nov. 1987
USM technology delivers fast autofocusing thanks to its high torque and responsiveness. By converting ultrasonic vibrations into rotational energy, the technology makes possible quiet, smooth AF drive performance.
EF75-300mm f/4-5.6 IS USM3 World’s first2 use of Image Stabilizer (IS) technology Sep. 1995
Users can see the results of IS technology through the viewfinder. Delivering high precision and stability for exceptional image stabilization results, this technology expands the possibilities for handheld photography.
EF400mm f/4 DO IS USM4 World’s first2 use of a diffractive optical (DO) lens element Dec. 2001
Diffraction is an optical phenomenon in which light waves bend as they pass around the edges of an object. DO lens elements use this phenomenon to correct for a variety of aberrations by controlling the path that light travels.

 

 

EF24mm f/1.4L II USM World’s first5 use of Subwavelength Structure Coating (SWC) Dec. 2008
SWC technology minimizes reflections by aligning countless wedge-shaped structures more minute than the wavelength of visible light on the surface of a camera lens.
EF100mm f/2.8L Macro IS USM World’s first2 use of Hybrid IS, which compensates for both angle camera shake and shift camera shake Oct. 2009
Employing a newly developed algorithm, Hybrid IS optimally adjusts for camera shake based on information gathered by two sensors located in the lens. By precisely driving the optical correction system, the technology simultaneously corrects for angle and shift camera shake.
EF8-15mm f/4L Fisheye USM World’s first2 fisheye lens to deliver both 180-degree diagonal angle of view and 180-degree circular fisheye Jul. 2011
The EF8-15mm f/4L Fisheye USM enables the capture of images with dramatic deformations, exaggerated perspectives and extreme depths of field, making possible images that are significantly distorted, similar to what a fish might see were it to look skyward from under the water surface.
EF200-400mm f/4L IS USM Extender 1.4x World’s first2 super-telephoto zoom lens to employ an internal extender May 2013
Featuring a built-in 1.4x extender, the EF200-400mm f/4L IS USM Extender 1.4x’s zoom range can be expanded with a simple one-touch operation even in locations where users are unable to switch lenses.
EF11-24mm f/4L USM World’s first2 lens offering ultra-wide-angle 11 mm minimum focal length Feb. 2015
In addition to achieving the world’s widest angle of view starting at a minimum focal length of 11 mm, the EF11-24mm f/4L USM effectively corrects for aberrations commonly associated with ultra-wide-angle lenses, delivering superior image-quality performance.
  • As of July 8, 2015, production for this lens has already been discontinued. Successor: EF300mm f/2.8L IS II USM (launched in August 2011).
  • Among interchangeable SLR camera lenses.
  • As of July 8, 2015, production for this lens has already been discontinued. Successor: EF70-300mm f/4-5.6 IS USM (launched in September 2005).
  • As of July 8, 2015, production for this lens has already been discontinued. Successor: EF400 f/4 DO IS II USM (launched in November 2014).
  • Among photography lenses.

* Information and Details Courtesy of Canon Singapore and Ogilvy Public Relations *

Canon Announced EF 50mm f/1.8 STM

Canon recently announced the arrival of their third generation lens from the 50mm family line up, the Canon EF 50mm f/1.8 STM lens, adding on to their extensive and wide range of the Canon EF and EF-S lenses family line up. I personally own the Canon EF 50mm f/1.8 II lens and it was a very value for money lens and a great lens to train a photographer in terms of composition and perspective. The new third generation EF 50mm f/1.8 STM lens has improved features and it is a lens that would definitely suit any photographers’ needs and usage. The 50mm is a lens that you need to have/must have/can have to put inside your camera bag and bring it along when you go out for a photo walk/shoot.

EF50mm f1.8 STM_Side_without_cap

Let me share with you more information about the new third generation EF 50mm f/1.8 STM lens from the press release.

On a full-frame camera, the EF50mm f/1.8 STM provide a 50mm equivalent angle of view similar to human vision. The lens is also well suited for portrait photography on an APS-C camera with an 80mm equivalent angle of view; which maintains a reasonable distance from the subject and enables a natural perspective. The significant background blurring effect that comes with this prime lens accentuates the subject. With a large and bright aperture, which allows for more light to enter, the EF50mm f/1.8 STM will perform well in low-light environments for night scene photography.

The latest version of the EF50mm f/1.8 builds upon the proven and venerable design, with enhanced metal mounts for better build quality and greater reliability, STM drive technology to make the autofocusing virtually silent, and optimized lens coating to suppress flaring and ghosting.

EF50mm f1.8 STM_Slant_with_cap

New Stepping Motor (STM) drive technology for smooth and fast performance

The inclusion of the new STM technology makes the lens viable for video capture – a function important to DSLR users today. This enhanced technology removes unwanted motor noise and makes for an even quieter, smoother, and quicker AutoFocus (AF) in movie shooting, resulting in better video footage.

Superior build and Premium Optic coating for high image clarity

The new lens features optics protected by an enhanced Super Spectra Coating that further reduces ghosting and flaring for even clearer photos. With an upgraded aperture from 5-blade to 7-blade, the new lens produces attractive bokehs, which blurs light sources in the background, producing an aesthetically appealing circular appearance.

The EF50mm f/1.8 STM has an improved exterior design, which features a new metal mount for durability and a shorter length for a more compact and robust feel.

Reduced minimum focusing distance for more detailed photos

The EF50mm f/1.8 STM is equipped with a reduced minimum focusing distance of 35cm, 10cm less from 45cm on the EF50mm f/1.8. This allows the user to get 10cm closer to the subject for a more up-close shot with an increased maximum magnification of 0.21x over the previous 0.15x.Users will be able to capture fine details of the subject with ease at this improved proximity.

Pricing and Availability

Pricing and availability of the EF50mm f/1.8 STM will be advised at a later date.

* Pictures and Information Courtesy of Canon Singapore and Ogilvy Public Relations Singapore *

Canon Introduces Three New Lightweight Lenses

Canon announced three new lightweight lenses to their lineup not too long ago and I got the chance to have a hands on with them for a short period of time when they were launched together with the Canon EOS 7D Mark II. Let me share with you more on the three new lightweight lenses from the Canon media press releases.

ef400mm-f4-do-is-ii-usm-2

EF400mm f/4 DO IS II USM

Exceptional image quality and lightweight form factor

A successor to the EF400mm f/4 DO IS USM, the EF400mm f/4 DO IS II USM is a professional lens that is particularly suited for wildlife and sports photographers. This lens allows photographers to achieve the reach of a super-telephoto lens, while maintaining superior standards of mobility in the lens through its portable and lightweight form factor.

By commercializing DO technology, Canon has empowered photographers with the ability to control chromatic aberration while keeping its lenses both compact and lightweight. While traditional telephoto lenses are usually designed with gaps between the optical elements to reduce chromatic aberration, the EF400mm f/4 DO IS II USM uses a gapless dual-layered diffractive optical element, which greatly reduces the ring-shaped diffractive flaring caused by high-intensity light sources. This reduction is taken further with the incorporation of a large diameter ground aspherical lens and a UD lens.

New and improved Image Stabilizer

The EF400mm f/4 DO IS II USM contains an improved IS unit that significantly enhances image stabilization when the appropriate IS mode is selected. IS Mode 1 is designed to shoot still subjects, with the equivalent clarity and sharpness of shooting at a shutter speed of 4 stops faster.

IS Mode 2 is designed to photograph action scenes that require frequent panning, such as track racing and swimming, and reduces erratic movements that may arise due to panning, or a sudden change of viewing angles.

IS Mode 3 is geared for subjects with unpredictable movements, such as soccer players. In this mode, image stabilization is not applied when the shutter-release button is held midway. This eliminates sudden movements in the viewfinder, which then allows the photographer to better track fast-moving subjects.

Finally, an electromagnetic diaphragm with 9 aperture blades ensures smooth and circular ‘bokeh’ blurs. 

Razor-sharp focus

Keeping subjects in sharp focus is made intuitive through two powerful functions controlled by the playback ring. When set in the Auto Focus, Power Focus and Manual Focus modes, Focus preset allows the user to set a desired focal distance and to recall the exact settings at any point with a simple turn of the playback ring.

When shooting movies, Power Focus Mode gives cinematographers more control over the focus shift speed, allowing them to toggle between two available speeds through the playback ring switches. With a combination of a high-speed CPU, optimized AF algorithms, inner focusing and ring-type USM autofocusing, the EF400mm f/4 DO IS II USM has a highly-responsive AF speed, and keeps subjects in tight focus with minimal user intervention required. The EF400mm f/4 DO IS II USM now features a shorter minimum focal distance, down to 3.3m from 3.5m in its predecessor. Maximum magnification has also improved from 0.12x to 0.13x as a result of the superior lens characteristics.

Dust and drip resistant for enhanced protection

The EF400mm f/4 DO IS II USM is highly resistant to harsh environments. This is achieved through a fluorine coating on both the front and rear lens elements, which makes the lens dirt and oil-resistant while easier to clean. All rings and buttons are constructed with a dust and drip-proof structure, preventing dust and liquid from entering the sensitive interior of the lens.

ef-s24mm-f28-stm-1

EF-S24mm f/2.8 STM

Exceptional mobility and depth of field

To enhance user-experience and to encourage photographers to explore new options beyond standard kit lenses, Canon has created the new EF-S24mm f/2.8 STM – the lightest and thinnest lens in the EF-S series for APS-C sensor cameras.

The pancake EF-S24mm f/2.8 STM lens is significantly smaller than a kit lens, measuring 22.8mm in thickness (about a third in thickness in comparison to a kit lens) and weighing in at only 125g (approximately the same weight as a smart phone). When equipped on the camera body, it significantly reduces the size and weight of the setup, granting users and travelers increased convenience in bringing their DSLRs along with them on a trip.

The 24mm (35mm equivalent) focal length grants the EF-S24mm f/2.8 STM a natural wide angle view, making it highly versatile for capturing everyday scenes involving pets, food, friends and environments. While beginners may be unfamiliar with a prime lens, its fixed focal length encourages users to be more dynamic and experimental with their camera angles. Its short minimum focal length of 0.16m and maximum magnification of 0.27x also makes it ideal for food photography and capturing small details.

While an authentic and natural ’bokeh’ effect is not possible on any smartphone camera in the market today, the EF-S24mm f/2.8 STM’s shallow f/2.8 aperture delivers beautiful background blurs to achieve outstanding portrait shots, with the GMo aspherical lens assuring users of high quality images.

As the EF-S24mm f/2.8 STM operates on a quiet STM mechanism, audio quality of movies remains unaffected with the minimal noise from lens during the focusing process.

ef24-105mm-f35-56-is-stm-2

EF24-105mm f/3.5-5.6 IS STM

The EF24-105mm f/3.5-5.6 IS STM is an ideal new lens for first-time adopters of full-frame cameras, and is designed to strengthen the existing line-up of full-frame lenses. Versatile and affordable, it has a range from 24mm wide-angle to 105mm telephoto, comfortably delivering the needs of regular users who enjoy capturing portrait shots, landscapes, and close-ups of distant subjects

Image quality is preserved across the entire zoom range due to the use of two GMo (glass-molded) aspherical lenses. Furthermore, a UD lens corrects chromatic aberration to reduce color fringing to provide accurate, life-like colors. Finally, a 7-blade circular aperture diaphragm in combination with the IS functionality enables users to capture night scenes with natural and beautiful background blurs. Macro photography is also made possible with a minimum focal distance of 0.40m and a maximum magnification of 0.30x at all zoom ranges.

The Image Stabilization function in the EF24-105mm f/3.5-5.6 IS STM allows it to capture a level of sharpness equivalent to a shutter speed of 4 stops faster, and is also intelligent enough to detect the movement of the camera and accordingly adopt the most appropriate IS mode for any particular shot.

The EF24-105mm f/3.5-5.6 IS STM is the first EF lens to come equipped with a lead-screw type stepping motor (STM). It also features a full-time manual focus mechanism that allows for manual, minute focus adjustments. The motor is highly responsive, allowing for quick and smooth AF. It is also silent, making it ideal for movie capturing, especially when used with a Movie Servo AF-compatible camera.

Pricing and Availability

The EF S24mm f2.8 STM, EF 24-105mm f3.5-5.6 IS STM and EF 400mm f4 DO IS II USM lenses are available from early December at Canon authorized dealers at the following prices:

Model SRP (incl GST)
EF S24mm f2.8 STM $219.00
EF 24-105mm f3.5-5.6 IS STM $729.00
EF 400mm f4 DO IS II USM $9,999.00

* Information and Pictures Courtesy of Canon Singapore and Ogilvy Public Relations *

Canon releases EF100-400mm f/4.5-5.6L IS II USM

Canon recently released the long awaited successor to the their signature lens the EF 100-400mm f/4.5-5.6 L USM lens. While I didn’t really get the chance to try and use the first generation, EF 100-400mm f/4.5-5.6 L USM lens, I saw it this lens in action a number of times. The first generation EF 100-400mm f/4.5-5.6 L USM lens is a versatile, affordable and all rounder lens for sports, wildlife and event photography. While I don’t have the chance to get a touch and feel of the new EF 100-400mm f/4.5-5.6 L IS II USM lens yet, the improvements are definitely worthy to take note!

Let’s hope I can get the chance to test it out and share some photographs with the new EF 100-400mm f/4.5-5.6 L IS II USM lens! The newly released Canon EF 100-400mm f/4.5-5.6 L IS II USM lens is definitely going to interest wildlife, sports and event photographers! It suits both leisure and professional photographers!

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Let me share with you the press release information of the Canon EF100-400mm f/4.5-5.6 L IS II USM lens!

Canon, a world leader in digital imaging, today introduced the second generation of the venerable EF100-400mm f/4.5-5.6L IS USM lens, which professionals and advanced amateurs have come to love for its power and mobility. With its compact size, wide zoom range for versatile scenes, and high-speed precision, the new EF100-400mm F/4.5-5.6L IS II USM is well-suited for many genres of photography including aviation, sports, and nature.

“The highly-anticipated EF100-400mm F/4.5-5.6L IS II USM is a reflection of Canon’s commitment to innovation. Building on the success of the EF100-400mm f/4.5-5.6L IS USM, the new lens is set to lead in its class with its state of the art optic technology, sophisticated user operability and enhanced features. With the launch of the EF100-400mm F/4.5-5.6L IS II USM, Canon seeks to create a myriad of creative possibilities while fulfilling the exacting demands of professional photographers’ desire for superior rendering capabilities.’’ said Edwin Teoh, Assistant Director, Consumer Business Marketing, Canon Singapore.

High image quality with new ASC technology and IS unit

For professionals and advanced amateurs, high image quality is imperative.

With the use of one fluorite lens in conjunction with a super UD (Ultra Low Dispersion) lens, chromatic aberration is reduced and this results in outstanding image quality across its entire range of focal distances. With the improved optics of this lens, subjects in the entire frame are now rendered consistently sharp regardless of where they are in the frame.

The EF100-400mm F/4.5-5.6L IS II USM is suited for daylight and outdoor situations, where backlight flaring and ghosting are legitimate concerns. To combat this, Canon has used the new ASC (Air Sphere Coating) technology to create a special film that includes air spheres filled with low refractive index air, effectively forming a layer with excellent anti-reflective effects and clear rendering.

The EF100-400mm F/4.5-5.6L IS II USM also features a significantly enhanced IS (Image Stabilization) unit to deliver sharp and clear images in a variety of situations. The lens’ new IS unit provides an IS performance improvement from 1.5 steps to 4 steps and three different modes of optimal stabilization. As such, users are better equipped to tackle the challenges of photographing subjects with irregular movement moving at high speeds. Designed with a 9-blade aperture type EMD (electromagnetic diaphragm), the EF100-400mm F/4.5-5.6L IS II USM will be able to achieve natural and beautiful bokeh effect which blurs light sources in the background, producing an aesthetically appealing circular appearance.

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Convenient operability for close range zoom and autofocus

A vast improvement from its predecessor, the new design of the EF100-400mm F/4.5-5.6L IS II USM now allows focus on subjects as close as 0.98m. The maximum magnification ability of the new lens has been improved substantially to 0.31x – the best in its class. This effectively reduces the minimum focusing distance by almost half, making it possible to shoot very fine details or close-up photos of small subjects.

The switch in linear-style zoom control to rotation-style allows for more control and accuracy in the EF100-400mm F/4.5-5.6L IS II USM when making minute composition adjustments to the zoom distance, and allows the lens to be operated with better balance. To retain speedy zoom, the entire zoom range can be covered with a mere 95 degrees of rotation, with the required torque adjustable to suit user preferences.

With Canon’s new EOS camera technology, high-speed image processor and optimized AF (AutoFocus) algorithms, photographers are now able to make the most of the lens’ inner focus and ring USM (Ultrasonic Motor) drive – achieving high speed autofocus to catch the perfect shot at all the right moments. After AF, photographers are able to fine tune their focus with a simple twist of the full-time manual focus ring, to achieve their desired effect.

In providing further ease of use, the EF100-400mm F/4.5-5.6L IS II USM is designed with a new and unique lens hood design that comes with a window on the side. By opening this window, photographers have greater access to their filters, and can adjust and rotate their filters without removing the hood.

Designed for durability

Designed for professionals, the toughness of the lens has been improved with dust and water-resistant properties to prevent dirt and water from entering the lens. The robust EF100-400mm F/4.5-5.6L IS II USM also features a fluorine coating on the front and rear lens elements, making it resistant to smudges.

The newly designed tripod mount of the EF100-400mm F/4.5-5.6L IS II USM can be attached and removed while the lens is still attached to the camera. This greatly improves photographers’ response time during handheld shooting so they can effectively react to shooting opportunities. It also reduces the chance of foreign particles entering the camera.

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Pricing and availability

Pricing and availability of the EF100-400mm F/4.5-5.6L IS II USM will be advised at a later date.

* Information and Photos courtesy of Canon Singapore and Ogilvy Public Relations *

Canon introduces two new ultra-wide angle lens

Canon recently introduced two new ultra-wide angles lens to their huge family of EF and EF-S lenses, they are the Canon EF 16-35mm f/4 L IS USM and Canon EF-S 10-18mm f/4.5 – 5.6 IS STM.  I owned the Canon EF 17-40mm f/4 L USM lens and this is a MUST HAVE lens, it’s great for landscapes, travel, events and street photography! When I saw two new ultra-wide angle lens announced by Canon, I was very excited to see the Canon EF 16-35mm f/4 L IS USM lens! Therefore, I have to share with my readers on Canon’s two new ultra-wide angle lens! If you are looking for a wide angle Canon lens, look no further than these two new wide angle lens recently announced by Canon!

Canon, a world leader in digital imaging, has introduced two new additions to their range of ultra wide-angle lenses for their EOS DSLR cameras. The EF-S10-18mm f/4.5-5.6 IS STM and the EF16-35mm f/4L IS USM were created to greatly enhance the EOS experience for photographers ranging from beginners to professional. The EF-S10-18mm f/4.5-5.6 IS STM rounds off the EF-S line up of lenses for entry-level users, as it supplements the existing EF-S18-55mm f/3.5-5.6 IS STM and EF-S55-250mm f/4-5.6 IS STM to provide coverage from ultra wide-angle through to telephoto. The EF16-35mm f/4L IS USM is the latest entry into Canon’s professional L series of lenses, and is the first L series wide-angle lens to come with an Image Stabilizer.

“Canon prides itself in empowering photographers with the right tools, casual or professional alike, to capture nothing short of the best pictures. The EF-S10-18mm f/4.5-5.6 IS STM and the EF16-35mm f/4L IS USM completes their arsenal in capturing landscapes creatively, and in a variety of ways,” said Edwin Teoh, Assistant Director for Consumer Business Marketing, Canon Singapore.

EF-S10-18mm f/4.5-5.6 IS STM

The EF-S10-18mm f/4.5-5.6 IS STM is a must-have lens for entry-level users, with a range equivalent to 16-29mm zoom (35mm equivalent), the lens is capable of taking great landscape photos, and its exaggerated perspective can also be creatively used to take some highly dramatic pictures that cannot be recreated with other types of lenses. Together with the everyday EF-S18-55mm f/3.5-5.6 IS STM and the telephoto EF-S55-250mm f/4-5.6 IS STM, a casual user will be able to take photos in all kinds of situations to maximize the effectiveness of the EOS system.

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The superb image quality comes from the use of aspheric lenses and a UD lens, which provides consistently sharp details and focus from the central viewing area to the peripheral areas. These materials have also resulted in a compact lens, approximately 20 percent smaller and 38 percent lighter than the existing EF-S10-22mm f/3.5-4.5 USM lens and even shorter in length than the EF-S18-55mm f/3.5-5.6 IS STM kit lens. Casual users who do not want to carry a lot of equipment will be pleased with this lens’ compact portability.

The Stepping Motor mechanism (STM) component ensures fast and accurate focusing when taking still images and during focus shift in video mode, without any unwanted audio due to its virtually silent auto-focusing system. A built-in image stabilization mechanism keeps photos sharp, with an effect equivalent to using a shutter speed 4 steps faster*. This lens’ IS is also intelligent enough to differentiate between normal shooting and panning movements, and will switch to the most appropriate mode for a sharp photo.

EF16-35mm f/4L IS USM

For users who want the very best, the EF16-35mm f/4L IS USM provides the highest image quality amongst the class of luxury lenses, and even matches that of the EF16-35mm f/2.8L II USM. The lens is constructed from 16 elements including 3 Glass-Molded aspheric lenses and two UD lenses. The aspheric lenses significantly reduce any distortion, so that details in the peripheral area look just as good as the subject in the middle. Two UD lenses also minimize chromatic difference, preserving more realistic color tones. A 9-blade circular aperture also brings up the image quality by providing almost-round shapes when shooting with a bokeh effect.ef16-35mm-f4l-is-usm-1

Fans have long been asking for a lens in this range with image stabilization, so Canon has equipped the EF16-35mm f/4L IS USM with exactly that. With IS active, the lens offers a 4-stop* light advantage for shake correction, allowing it to be used when tripods are not available, in challenging lighting situations, or shooting in locations where flash photography is forbidden.

As this lens belongs in the prestigious L series of lenses, it has been produced with extremely high durability and toughness for reliable usage. The lens mount, switch panel, zoom ring and focusing ring have all been constructed with a dust-proof and drip-proof structure, allowing it to be used in harsh conditions. The surface of the lens elements have been coated with fluorine, which easily repels water and oil so that they can be easily wiped off with a dry cloth.

* Information and Pictures Courtesy of Canon Singapore and Ogilvy Public Relations *

Canon Achieves 100 Million EF Lenses!

Canon celebrated an impressive lens-manufacturing milestone with the production on April 22, 2014, of the Company’s 100-millionth EF-series interchangeable lens for EOS cameras—an EF200–400mm f/4L IS USM Extender 1.4x.

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Production of interchangeable EF lenses for Canon EOS-series AF (autofocus) single-lens reflex cameras began in 1987 at the Company’s Utsunomiya Plant and, with the addition of Canon Inc., Taiwan; Canon Opto (Malaysia) Sdn. Bhd.; and Oita Canon Inc. in southern Japan, is now carried out at four manufacturing bases. In May 2013, EF lens production surpassed the 90-million-unit mark and now, approximately eleven months later, Canon is commemorating its first-in-the-world1 achievement of having manufactured 100 million lenses.

 “This milestone celebrates Canon’s commitment to optical research and development, which has made Canon lenses one of the top choices for photography and videography,” said Edwin Teoh, Assistant Director for Consumer Business Marketing, Canon Singapore. “We are proud to be part of the ongoing pursuit for image excellence and photographic expression, and will continue to deliver creative and innovative products.”

Canon’s proprietary EF lenses, launched in March 1987 along with the EOS SLR camera system, have continued to evolve since their introduction, leading the industry through the incorporation of a wide range of innovative technologies, including such world’s firsts2 as the Ultrasonic Motor (USM), Image Stabilizer (IS) technology, and a multi-layered diffractive optical (DO) element. In May 2013, aiming to further expand the realm of photographic expression, the Company introduced the EF200-400mm f/4L IS USM Extender 1.4x, the world’s first3 super-telephoto zoom lens with a built-in 1.4x extender that makes possible a 200–560 mm focal length range.

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In recent years, in addition to renewing such models as super-telephoto lenses ideal for sports and nature photography along with zoom lenses that offer a bright f/2.8 maximum aperture throughout the entire zoom range, Canon has launched multiple entry-class interchangeable lenses equipped with a stepping motor (STM) that delivers smooth and quiet autofocus performance during video recording. As a result, the Company’s extensive EF lens-series lineup currently comprises a total of 89 models.4 In addition to enhancing its lens offerings, Canon has expanded the optical technologies incorporated in its EF lenses into new fields, launching EF Cinema Lenses for digital cinematography in January 2012, and EF-M lenses for compact-system cameras in September 2012.

Furthermore, during the 11-year period from 2003 to 2013, Canon maintained the No. 1 share worldwide within the interchangeable-lens digital camera market and, in February 2014, marked another manufacturing milestone as combined production of its film and digital EOS-series interchangeable-lens cameras surpassed the 70-million-unit mark.

* Information and Pictures Courtesy of Canon Singapore & Ogilvy Public Relations *

Canon announced EF 200-400mm f4 L IS USM with 1.4X Extender

This big lens, the Canon EF 200-400mm f/4 L IS USM with 1.4x Extender built-in, blown me away when I first read about it on DPReview.com a few years ago. This was something that got me very excited and eagerly waiting for Canon to officially announce their arrival into the Canon EF Lenses lineup. While its arrival took a bit longer to arrive in the market, it is now officially available! This is a very versatile lens that would suit Sports and Wildlife photographers and the flexibility of the built-in 1.4x Extender makes it an even sweeter proposition. If there is another big telephoto lens that I would love to add on to my EF 300mm f/2.8 L USM lens, the EF 200-400mm f/4 L IS USM with built-in 1.4x Extender is definitely on my list.

I did have a short hands on experience with this lens when Canon Singapore had an event outside Cineleisure Singapore and they allowed the public to test and have a feel of the various Canon L telephoto primes. The EF 200-400mm f/4 L IS USM with 1.4X Extender prototype was available and I had a few minutes of zooming in and out, switching on and off the built-in 1.4x Extender and shooting away on the high fps of the Canon 1DX. During that few minutes of playing with the toys, I was very impressed and excited with this particular combination of Canon 1DX and Canon EF 200-400mm f/4 L IS USM with 1.4x Extender.

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Photo Courtesy of Canon Singapore

I would also like to share useful and interesting information that I obtained from the media releases for the Canon EF 200-400mm f/4 L IS USM with 1.4x Extender.

The EF200-400MM F4L IS USM Extender 1.4X incorporates a new optical design that makes use of a fluorite lens and four UD (ultra-low dispersion) lens elements which effectively corrects colour aberrations across the entire zoom range. This results in high-resolution, high-contrast images comparable to those taken by large-diameter super-telephoto prime lenses.

Better moving images

The EF200-400MM F4L IS USM Extender 1.4X features a newly-developed compact Image Stabilizer (IS) unit that was created through optimal part placement. For optimal IS performance in different situations, the EF200-400MM F4L IS USM Extender 1.4X offers three IS modes:

  • IS Mode 1 is designed to shoot still subjects, and achieves image stabilisation performance equivalent to a shutter speed approximately four stops faster[1].
  • IS Mode 2 is designed for panning shots, such as when shooting sporting action or moving vehicles. 
  • IS Mode 3 is for shooting irregularly moving subjects with unpredictable movements, which corrects against vibrations only during the exposure stage.

With movie shooting being an important part of photography, the EF200-400MM F4L IS USM Extender 1.4X has a Power Focus (PF) mode which is particularly useful for creating an attractive gradual focus shift effect during movie shooting. When PF mode is engaged, rotating the playback ring enables smooth focus shift at a consistent speed. Focus shift speed can also be switched between two speeds depending on the angle the ring is rotated to.

Information above courtesy of Canon Singapore.

Price and availability

The EF200-400MM F4L IS USM Extender 1.4X lens will be available end May at authorised Canon dealers. The recommended retail price is S$16,599.

I would really love to own this beautiful and awesome combination of the Canon EOS 1DX and Canon EF 200-400mm f/4 L IS USM with 1.4x Extender, hopefully in the future and I need to start saving lots of money!!